We came into the pick business as players first and business people second; it will remain that way as long as you see our shingle hanging out front.

 

We love music, we love guitars, we love mandolins—heck, we almost love banjos.

 

We're obsessed with making the best guitar picks on the market from the finest materials available. See if you don't agree as you stroll through our pages.

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At Charmed Life Picks, our mission is personal. Inspired by my father, Franklin Charles Memmer—a biology teacher and early ecologist—we’re committed to protecting the endangered Hawksbill Sea Turtle, once hunted for tortoise shell picks. In 2022, we launched the music industry’s first sea turtle preservation project to raise funds and awareness for sea turtle conservation. It’s our way of honoring the natural world and those who inspired us to protect it.